Facebook Twitter Linkedin YouTube Check Email Blog
Internet Marketing - Website Design - Web Content Manager 
Category: All Articles
Other Categories:    Blogging   SEO / Search Engine   Video Usage   Website Tips   
Posted: 7/2/2014
Does Your Company Logo Stand For Something?
By Patricia Meek
Branding is everything, starting with your company logo. What does that mean? According to Reputations Corporation consultancy group, 72% of potential customers say a company's reputation influences their buying habits. 80% say reputation is the tiebreaker between virtually equal products. Your 'brand' is the 'face' of your company that the public sees, and what it represents. Think of a big red, bulbous K. Nothing but one letter. Yet what comes to mind? Kellog's cereals? Special K? A huge corporation? Wheat fields stretching endlessly to the horizon on a beautiful morning? What other words come to mind? Healthy? Wholesome? Satisfying? Are you hungry yet? Branding...company, reputation...usually all summed up in a simple graphic artwork that is called a logo. Make yours count!
 
At Georgia Hosting, we not only custom design websites to meet your needs, but we can work with you to design your company's logo or update a current one. Give us a call at 770-356-5173 or use our convenient website contact form to get free information on how we might be able to help you develop a superior logo that captures your company's spirit.
 
 
Posted: 4/1/2014
Keywords, Meta Tags and Titles
By Patricia Meek
Simple words to the wise for building a website that is more successfully 'spidered' by search engine bots:
 
Keep the title (or page header) short and to the fact. Industry experts suggest that 60-65 characters should be the maximum. The title tag also appears at the top of some browsers when the website is selected, so make sure it packs a solid punch of information about your web page.
 
Key Words should be kept to a minimum of 3 to 4 words that summarize your page or product.
 
Metatags can expand on that concept a bit. For example, you sell websites. Expand on that concept to include professional website, e-commerce website and business website.
Posted: 7/28/2013
Key Elements Of Organic Marketing
By
Some Key Elements of an Organic Marketing Strategy Include:

  • Keyword Targeting
  • Locating The Active Markets
  • Consistency Of Output
  • Consistency of Branding
  • Content Optimization
  • A Good Reason To Use Your Company
  • Linking to Similar Businesses
  • Developing Customer Loyalty
  • Incentive Programs
  • Meeting Your Customers At Their Point Of Need
  • Sharing Across Several Media
  • Encouraging Feedback Response
  • Making Customers Feel Like Team Members
  • Encourage Customers To Share With Their Friends
  • Consistent Search For New Outlets
 
Posted: 7/28/2013
Local SEO Marketing
By
How does your potential customer make an informed decision about your product or services? How does the customer even know that you exist? Once he or she tries your services, how can you maintain customer loyalty and repeat business?
 
You are the architect and specialist of your own business. You know how much experience it took to get where you are. Now it is to your advantage to trust an electronic media specialist to handle your local media marketing.
 
Our experienced staff at Local SEO Atlanta can show you what opportunities are available for marketing your product or services on the web and other electronic media. They can show you how to better utilize your existing resources, and how to build a sustained internet presence that leads to...well...more leads.
 
The landscape of  internet marketing changes daily. Let us manage the terrain for you.
 
Local SEO Atlanta provides a comprehensive plan to achieve your needs. We build a relationship with you, providing regular reviews and tweaking as trends and needs change. Call us today for a free consultation.
Posted: 7/28/2013
Organic Marketing Explained
By
What is organic marketing?

Something organic is living and changing. Marketing is introducing yourself and developing a 'face' for your business that people recognize. Marketing on electronic media is an ever-changing terrain that requires tireless diligence to keep up with the changes.

'Organic Marketing' may start with your own website, but there are many avenues to  take to reinforce your company's branding. It's about building a relationship with your customers, and making your company known to new customers on an individual level. It's the more personalized means of marketing.
 
Some strategies include easily navigated web pages, providing clear and consistent communication and welcoming feedback, as well as building a relationship with customers by making them feel like they are a part of the team.
 
Let Local SEO Atlanta show you the many ways you can reach out to individual customers - as well as larger groups. Call us today or use our contact page to set up an appointment for a free consultation. 
Posted: 7/28/2013
What Is Organic Marketing Compared to Others?
By
Organic Marketing is a generic term for businesses who use internet and social media to establish a rapport with customers. It is also referred to as 'Inbound Marketing.'
 
Organic marketing is different from Direct Marketing, Advertising, C2B Marketing and POS (Point Of Sale). Here's why:

Direct Marketing seeks new customers who are not highly interested. This type of marketing usually involves a heavy investment of time and money.The emphasis is on reaching the individual. An example of this is mass mailers that go directly to personal mailboxes.
 
C2B Marketing is a blanket type of marketing, reaching out to a large population at once. Advertising also covers a population and involves more time and money. Examples of this type are radio or TV commercials. The difference is that marketing develops name recognition and a loyal following. Advertising promotes special sales or events.

POS (point of sale) is a third means of reaching the public, by indirect methods. Examples of this type include reaching the public through reputation, referrals, links in the Yellow Pages and so on.


What is Organic Marketing?

0

This is an answer is posted by Asif Anwar in Quora. Follow the link to source below for more Answers.

Organic MarketingOrganic Marketing is a generic term. If you go for definition, then Organic Marketing is same as Inbound Marketing. 

Organic Marketing & Inbound Marketing

This can also be termed as C2B or Consumer to Business Marketing. In this type of marketing, the marketers try to brand themselves in all available and/or workable media to ensure that the consumers come to their business. 

This differs from Advertising, Direct Marketing, and Point of Sales (PoS) Marketing: 

Direct Marketing
When the business invests time and effort for communicating with individual customers and motivate people that are not highly or slightly interested.

Advertising
It is similar to C2B Marketing, since the consumer comes to business. Moreover, it deals with a large population of customers. But, there is some investment involved in making awareness about product and service.

Point of Sales (PoS) Marketing
This type of marketing is sometimes confused as sales activity, since it is closely related to sales and sales happen immediately when marketing is successful. However, in this case, businesses deal with individual customers.

Apart from these type of marketing there are situations like:

  • You can bring customers without directly communicating with them (e.g. Yellow Pages),
  • Your customers are already aware about the available products and brand in your industry. So, advertising does not influence him/her much,
  • You can make mass communication to a lot of interested customers and not be confined to individual communication, before any lead happens,
  • Leads come in because you have reputation, authority, goodwill brand or any other sort of auto lead generation factors (e.g. if you are SEMPO president and you own a SEO Agency).


In such case, the marketing process will be called Organic Marketing. And SEO is the Web Version of Organic Marketing. I hope this sounds good to you.

- See more at: http://internetmarketingqna.tumblr.com/post/3307654093/what-is-organic-marketing#.UfV_-W1t2_I

What is Organic Marketing?

0

This is an answer is posted by Asif Anwar in Quora. Follow the link to source below for more Answers.

Organic MarketingOrganic Marketing is a generic term. If you go for definition, then Organic Marketing is same as Inbound Marketing. 

Organic Marketing & Inbound Marketing

This can also be termed as C2B or Consumer to Business Marketing. In this type of marketing, the marketers try to brand themselves in all available and/or workable media to ensure that the consumers come to their business. 

This differs from Advertising, Direct Marketing, and Point of Sales (PoS) Marketing: 

Direct Marketing
When the business invests time and effort for communicating with individual customers and motivate people that are not highly or slightly interested.

Advertising
It is similar to C2B Marketing, since the consumer comes to business. Moreover, it deals with a large population of customers. But, there is some investment involved in making awareness about product and service.

Point of Sales (PoS) Marketing
This type of marketing is sometimes confused as sales activity, since it is closely related to sales and sales happen immediately when marketing is successful. However, in this case, businesses deal with individual customers.

Apart from these type of marketing there are situations like:

  • You can bring customers without directly communicating with them (e.g. Yellow Pages),
  • Your customers are already aware about the available products and brand in your industry. So, advertising does not influence him/her much,
  • You can make mass communication to a lot of interested customers and not be confined to individual communication, before any lead happens,
  • Leads come in because you have reputation, authority, goodwill brand or any other sort of auto lead generation factors (e.g. if you are SEMPO president and you own a SEO Agency).


In such case, the marketing process will be called Organic Marketing. And SEO is the Web Version of Organic Marketing. I hope this sounds good to you.

- See more at: http://internetmarketingqna.tumblr.com/post/3307654093/what-is-organic-marketing#.UfV_-W1t2_I
Posted: 4/19/2013
Website Video Makes A Major Impact
By pmeek
A website video can make a major impact on your internet presence. Videos can be included in new websites, dropped into current ones, or linked into a website via YouTube.
 
Advantages:
 
  • They act as a more personable introduction
  • Enhance your website
  • Provide extra value to viewers
  • Generate excitement for the product
  • Increase internet ranking
 
 
Examples Include:
 
  • A Quick "Who we are, What we do, How to get it" for those who don't want to read the whole website
  • Personable "Welcome" From Owner
  • Product Displays
  • How-To Demonstrations
  • Tour of Facilities
  • Group Discussions, Interviews, Testimonials
  • Properties/Homes For Sale/Rent
  • Before and After
  • Music Related Websites
  • Action Footage for Athletes or Athletic Resumes
 
Imagine having a website video welcoming your guests and giving them a tour of your facilities. Your customers will feel like they know you better, and will prefer doing business with you instead of the competitor.
 
It is easy to make a website video. The average length is 1 -2 minutes, just enough time to capture interest. We handle all the details for you, and the price is very reasonable. Please contact Georgia Hosting via our website or give us a call at 770-356-5173.
Posted: 2/10/20120 Entries
A short list of social media guidelines
By Staff
Here's a Short List of Social Media Notes
 
  • Know who your audience is.  Write to address their needs.
  • Keep it focused. Don't go down bunny trails or throw in random trivia. Save it for another entry.
  • Don't make any promises you can't keep.
  • Respond in a timely manner to comments and questions.
  • The easiest way to start using social media is to try managing a facebook page. If you can't handle it, don't try the rest.
  • The "rest" is blogs, Twitter, Youtube, LinkedIn and a host of other wanna-be's.
  • If a tree falls in a forest... No one will know you have this blog, etc. unless you advertise it online, cross-link, business cards, etc.
  • Once it's there you must keep it going or it will look like you've lost interest or gone out of business.
  • Make it quantifiable to judge how well your efforts are working - read status reports - offer discounts and promos to online viewers.
 
Posted: 1/27/20120 Entries
Is Blogging Worth The Time?
By
You're busy - you've got a company to run. Who has time to sit down and write little essays on a regular basis? What is there to say? Just about every website has a blog these days, though. Is it that important to keep up with the competition?
 
What You Don't Need A Blog For
Your website pages are meant to advertise products and services, tell about your company and solicit sales responses. That's what competitors do, too. Competitors also have turned to Facebook, Twitter and other social networking systems to get the word out about their company and increase online presence. So isn't a blog redundant?  What can it possibly do that these venues can't?
 
Reaching Out In A Meaningful Way
Use your website for sales information and to announce news about your company and its products or services. Website = Advertising. The social networks are limited to a few short sentences - little more than a blurb, that can be shared from friend to friend and hopefully go 'viral.'   Social Net = Marketing. 
 
However, blogs are the venue of choice for imparting knowledge on related subjects, putting forth general questions, mulling over outside news or regulations that may affect your industry, and asking for consumer opinions. Blog = Town Hall Meeting. It's the place for customers to learn about your expertise, and to develop a reader relationship with a foundation rooted in personality, not  sales pitches. Readers will come back often if the content is a) helpful and b) refreshed frequently with new information.
 
In an isolated medium like the Internet, in a modern culture that has become increasingly impersonal, blogging brings people together again in 'communities' of targeted interests. It is the 'warm, fuzzy feeling' that customers have been missing.
 
So Let Your Light Shine
Be who you are. Tell what you know. Share what you care about. Ask for the exchange of ideas. They are so enriching! Get to know your customers. As they get to know you better, they become more likely to be loyal clients.
Educate
Share your expertise about your industry.  Post interviews with authorities on related issues. Let people know about upcoming issues.
 
Increase Search Engine Ranking
Each time you post a page on your website, it adds to your ranking. Hmm, that's a good reason to take the time to write on a regular basis. Furthermore, as you post articles on items that are commonly queried, you get more Internet traffic. Too, others may cross-link, picking up your blog on a regular basis, and talking about it on their blogs.
 
So go for it. Try it out. Slow at first. Maybe ask some questions and see how your audience responds. Let me know how you do!
 
~ pmeek
 
 
Posted: 9/30/2011
Better Placement with Major Search Engines
By Staff
We frequently get questions from customers about better placement of your website on major search engines or Search Engine Optimization such as AOL, Google, Yahoo and Bing. Admittedly we have very little control over how websites are ranked mainly because each search engine uses a slightly different algorithm. So if you rank as #1 on Yahoo but show up as #7 on Google, you may have to decide which search engine is most important to you so you can generate the appropriate algorithim to match.
 
In general, there are some safe tips you can use for all search engines giving you an overall search engine optimization. Here are just of few of our ideas:
 
1. Submit Your Website To Search Engines - Each site has a slightly different way of submitting your site for consideration in a search engine's directory. Each search engine will require you to set up an account however and install a piece of code used to verify or authenticate you site. 
2. Verify Page Content - Carefully review pages of your website verifying that each page displays relative content to your company name, purpose of the page, product and service descriptions and geographical information such as your company's address. Relative content means if you are on the ABOUT US PAGE, you should display information about your company, it's goals and address/location. Make sure your company name is mentioned in the content.
 
3. Page Title, Page Description & Keywords - Using text on any page of your website, develop a keyword list, page title, description and site name that are directly relative to the subject discussed. Each page should have it's own Page Title, Description & Keywords. It is important not to use the exact same keywords on every page of the website.
 
4. Site Name - Your site description or name should reflect your company's name and a key phrase that best describes your products and services.
 
5. Alt Text or Title - Whenever possible, it is important to use ALT or Title text for pictures describing the picture and relative information to the page content.
 
6. Physical Page Name - Often search engines will identify a key phrase on a website based on a page name. If for example the name of the site is Crescent Homes, you may want to have a page called about_crescent_homes.html
 
7. Blogs, Social Networks and Forums - Become a member of a forum, social network or Blog and use your company's web address when making comments. Often search engines will index your site based on information the electronic robots find in these programs.
 
Example:
 
Physical Page Name: cokers_crossing.asp
 
Page Description: Crescent Homes at Coker's Crossing in Goose Creek are nestled in the disirable northwest area of Charleston. Homes from $130,000, A Great Place To Live
 
Keywords: new homes in Goose Creek,Crescent Homes,northwest Charleston homes,Coker's Crossing,energy efficient new homes,Highway 52 Charleston,red brick entrance way,two-story colonial style,new homes,ranch homes,charleston neighborhoods,neighborhood park,goose creek homes,goose creek property, www.cokerscrossing.net
 
Page Title: Goose Creek New Homes
 
Site Name: Crescent Homes | New Homes in Charleston
 
Content: Our new homes in Goose Creek are nestled in the disirable northwest area of Charleston. Coker's Crossing is an easy place to call home, featuring energy efficient new homes with a personal touch. Right off Highway 52, it offers simple access to all Charleston has to offer, just off the beaten path, but not so far from it all. Its red brick entranceway welcomes you home to this new charming community boasting a neighborly feel.
Offering everything from a variety of two-story colonial style new homes to an easier to maintain ranch, Coker's Crossing is a new community built for meeting and enjoying neighbors. With streetlights and sidewalks that line both sides of the road, children can be seen playing, bikers can enjoy riding, and walkers can be found rambling. As each new home is constructed, friendships are made and neighborhoods are completed. And, staying true to the goal, Coker's Crossing will soon unveil a new welcoming neighborhood park and a fun-filled new children's play area. Come to Coker's Crossing and welcome your neighbors as your friends. Fall in love with one of our new homes today!
 
These are just the basics however we hope this information will help you gain better exposure to search engine organic searches. Georgia Hosting has built-in utilities automatically included in our content manager to assist you with keywords, page descriptions, site name and page name.
 
For more information on how we can help you with search engine optimization and marketing, call us at 770-356-5173.
Recent Posts
Categories
Archives
Tools
Rhinoshield Georgia
Capstone Building Group
Corporate Property Advisors
Gozzo Construction & Remodeling
Atlas Pools
Rabun Builders
Direct Build
Sawhorse, Inc.
Georgia Property
Oak Street Communities
Aligned Buildings
Hearthstone Group - Custom Home Builders
Foster Concrete Services
fidofences.com
Merli Concrete Pumping
Legacy Landscapes
Fence Contractors
Atlanta Network Systems
Metro Waterproofing
Oconee County New Homes
Contact
Contact Us | Check Email | LIS
Georgia Hosting, LLC 2021 All Rights Reserved - Website Design by GEORGIAHOSTING.NET - NETWORK LOGON
P.O. Box 48203 Athens, GA 30604-8203 770-356-5173 pmeek@georgiahosting.net
FAQ